<p>Lexus&nbsp;is the luxury vehicle division of the Japanese carmaker,&nbsp;<a href="https://www.autox.com/new-cars/toyota/" title="Toyota">Toyota</a>. The Lexus marque is marketed in more than 70 countries across the world and has gone on to become one of Japan's largest-selling manufacturers of premium cars. It has also ranked among the ten largest Japanese global brands based on its market value. Lexus is headquartered in Nagoya, Japan while its operational centres are located in Brussels, Belgium and Texas, US.</p>

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<p>Lexus division originated from a corporate project to develop a new premium sedan, code-named the F1, which began in 1983 and culminated in the launch of the&nbsp;Lexus LS&nbsp;sedan in 1989. Subsequently, the division also added&nbsp; coupé, convertible and SUV models in its line-up.</p>

<p>Lexus did not exist as an independent brand in its home market until 2005, and all Lexus cars marketed internationally as Lexus from 1989 to 2005 were released in Japan under the Toyota brand and a corresponding model name. In 2005, a hybrid version of the RX crossover debuted and additional hybrid models later joined the division's line up. Lexus launched its own performance division in 2007, denoted by the ‘F’ marque, with the debut of the IS F Sport sedan, followed by the LFA supercar in 2009.</p>

<p>Lexus opened its doors to India in March 2017 by opening the first set of exclusive dealerships in Delhi, Gurugram, Mumbai and Bengaluru. The first round of Lexus cars launched in India consisted of the LS 300h, the RX 450h and the LX 450d. Lexus took a mixed approach to its entry in India by bringing in two hybrid models and a diesel model.</p>

<p>The range of Lexus cars in India comprise the ES 300h, LS 500h, NX 300h, RX 450h, LX 450d and the LX 570. As of 2018, all Lexus car models in India are sold as CBUs, manufactured and assembled at Lexus’ factory in Japan. Since they are fully imported CBU models, Lexus car prices have, since the very beginning, been on the higher-end of the spectrum.</p>

<p>Lexus car prices in India start from around 54.7 lakh rupees for the 2018 NX 300h Luxury. All Lexus car price listings can be found on the website of&nbsp;<a href="https://www.autox.com/" title="autoX">autoX</a>.</p>


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The fifth-generation Lexus RX SUV, which was first displayed at Auto Expo 2023 in January, was officially launched in the Indian market at Rs 95.80 lakh (ex-showroom). The RX350h Luxury Hybrid and the RX500h F-Sport+ are the two available powertrains for the Lexus RX.

Auto Expo 2023: Lexus India has pulled covers from the all-new RX SUV in India. The model will mark its entry to India in March 2023. It will reportedly sit between the NX and full-size LX SUVs in the company's range.

Auto Expo 2023: The RX SUV, which will be offered in two trim levels—RX 350h Luxury and RX 500h F Sport Performance—was unveiled by Lexus at the 2023 Auto Expo. The all-new RX SUV is now open for bookings, and it will launch before the end of March 2023.

Auto Expo 2023: The 2023 Lexus RX SUV has been once again teased online by the carmaker. The latest teaser images offer a sneak peek of the car's redesigned LED taillights and headlamps.

All-new RX from Lexus is all set to make its debut at the Auto Expo 2023. The manufacturer has confirmed that the SUV will be offered in two variants, and the details about its specifications will be revealed at the Expo in January 2023.

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